How corporate “sustainability” evolves into hyper-colonial “regeneration”
Heavily featuring white male fragility displayed through patterns of behaviour that are surprisingly acceptable and relatable through an enforced and acquired palate for colonial hegemony
Coloniser human beings and colonised human beings are very trainable. With the right incentives, training just takes time.
A reminder of our contexts
White Europeans destroyed their ecocentric indigenous cultures a thousand years ago (“Burn her at the stake!”), pursuing a growth-based empire model centred upon the city of excess consumption for the ruling classes. They prioritised the whims of their emotionally-detached, extroverted, hyper-masculine men who sought to lead armies and vanquish whomever they declared war upon. The desire for ever-increasing power and control was fed like a cultural wildfire, burning for centuries, sustained by ecocide and ethnocide. With the books always written by the victors, nothing stood in the way.
With this cancerous expansion, their enemies became people who looked more and more unlike them. It became easier and easier to justify the growing violence they inflicted onto others by…